Yerba Buena

Yerba Buena is a diverse heritage neighborhood in the heart of downtown San Francisco. Vibrant illustrations serve as witty double entendres, conveying the intersection of Yerba Buena’s many dining, shopping and entertainment possibilities. We applied these visual cues to everything from major events to tee shirts, a community website, a neighborhood map, and the welcome banners that define the edges of neighborhood.

AGENCY
Tomorrow Partners

CLIENT
Yerba Buena Community Benefit District

ROLE
Design and Art Direction

RECOGNITION
Communication Arts, GDUSA

Map illustration by Philippe Nicolas